Grasshopper Group

Have you ever wondered what makes an entrepreneur tick? Their thoughts often boil down to three main categories: Their business, their goals & themselves.

Most entrepreneurial how-to literature focuses on helping small businesses become bigger. Sales growth, building infrastructure and assembling winning teams are all frequently discussed topics. In all of this, it is usually assumed that bigger = better. But is sheer size always good for business? After all, ever-escalating perks and profits can wipe out the discipline, [...]

Successful entrepreneurs have many things in common. They work hard, are born leaders and can smell a bad investment from a mile away. Do you have what it takes?

Word-of-mouth is the new style of marketing and here at Grasshopper Group we want to make sure you know it! Spreadable, the latest product from Grasshopper Group, is a word-of-mouth marketing tool that will help you and your customers spread the word about your business. And we are giving you a sneak preview. The Spreadable [...]

Are you sick of working with grumpy people in an office environment where you’re just not doing anything productive? Do you stare at the clock waiting for it to turn 5 every day so you can rush out of there? Maybe it’s time for a new career. Grasshopper Group’s fun loving environment-complete with a Wii [...]

Grasshopper Group is everywhere this month! Check out some of the great stories we were featured in from the around the web: Grasshopper Group: Fizzlosophy: What are 3 startup marketing strategies to build a buzz around your company and product? Grasshopper CEO, Siamak Taghaddos is featured on Venture Fizz in their article on top strategies [...]

Some of history’s most successful entrepreneurs made their fortunes by pushing the envelope and testing legal boundaries. Rather than flagrantly breaking laws, these “gray market” entrepreneurs challenge rules or norms that are less likely to be cared about by the public or the courts. In the process, consumers often benefit from the new innovations that [...]

You probably never thought that there were a lot of similarities between running a small business and casting a movie but you’d be surprised. Check out some of the key roles for each. You may find they are more alike than you thought.

We all know how important social media is to your company. Whether it’s staying connected to your customers, updating friends & fans about the latest company news, or using it to promote your brand, there’s a lot of value in social media participation…if you are doing it right that is. Fortunately, there are conferences & [...]

Our last Entrepreneur Spotlight showed that young entrepreneurs can accomplish big things, regardless of how the economy is doing. Another case in point (and the focus of today’s spotlight) is 21 year old Ben Lewis. After graduating from Pittsburgh’s Shady Side Academy in 2007, Lewis did not kick back and relax in his final summer [...]